Kustomer Blog

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By Brad Birnbaum, CEO & Co-Founder, Kustomer Yesterday, we announced our $60M Series E funding round led by Coatue. I wanted to take a few minutes and talk about reimagining customer service and the future of Kustomer. I’ve always been passionate about great customer experiences. I live it everyday in my personal life when buying from companies that make it easy to do business with them and I’ve founded three companies dedicated to changing the way businesses serve their customers. Most importantly, I’ve seen that a maniacal focus on customer service wins every time. Over the years, I have talked with hundreds of customer service ...
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By Doug Jarvis, Director of Product Marketing The on-demand economy has made it imperative for businesses to provide service via the communication channels their customers use as part of their daily lives. As a truly omnichannel platform, Kustomer has enabled companies around the world to deliver personalized, efficient and effortless service experiences on the channels most convenient and popular with their customers. We’re excited to announce that we have added MessageBird for WhatsApp Business and Twilio for WhatsApp Business integrations to the Kustomer platform, extending our omnichannel experience and ensuring brands can communicate with their ...
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By Andrea Paul, Content Marketing Manager The modern customer wants to buy a product, but they don’t want to be treated like a transaction. They’re expecting an experience—and if that experience is a positive one, then a one-time purchase often becomes a lifelong interaction with a company that understands their wants, needs, pain points and history. Unfortunately, most companies are still living in the early-digital Dark Ages, treating their customers like tickets in a queue rather than individuals with real desires and concerns. According to a recent Kustomer survey, three-quarters of consumers aged 25 to 34, expect personalized communication ...