The Execs In The Know CX Marketplace is a robust, dynamic solutions showcase where senior corporate decisionmakers can share valuable peer-to-peer insights into a wide variety of potential business partners.
Retail loyalty programs have historically offered simple transactional benefits such as free shipping, discounts, rewards, free gifts, point collection, and VIP tiers with first access to products, sales, or experiences. The logic is simple—a customer belonging to a loyalty program has a...
Loyal shoppers are the backbone of any successful business, and while customer churn is a common issue, it’s one that you can solve. By paying attention to the right customer retention metrics for ecommerce, you will be able to determine how your team is succeeding and where there are areas for...
In many sports, there’s a factor known as “DEGREE OF DIFFICULTY.” For example, in springboard diving, a “3-meter forward dive with a tuck” has a degree of difficulty of 1.4. Judges rate dives based on four categories: approach, take-off, execution, and entry, and multiply by the degree of...
Ready to see what radically personal customer service looks like? Sign up for a free demo with Gladly today. With more customer service platforms to choose from now than ever before, navigating the crowded market can be a challenging task. Zendesk and Gladly are two of the more popular...
Challenge As a leading pet supplier retailer in the US, this client prides itself on its strong connection to the communities in which it operates, and it has also won outstanding retailer awards in the past. In addition to selling the most popular pet products, it also offers dog...
Customer expectations evolve over time. Today, they demand a greater level of personalization than ever before. Customers share information with the brands they trust and, in return, expect experiences to be connected between and across channels. Ultimately, customers expect companies to know...
It’s not rocket science, and they’ll reward you for it. Just when brands thought they’d survived the pandemic and global supply chain shortages, two and half years later, customers and marketers are now plagued by the highest inflation in forty years and escalating energy prices. Will it ever...
Listen to the full podcast here: Welcome to the pod, Erica. Do I have your permission to record this call for quality assurance? You sure do, Hailey. Great. Thank you so much. So Erica, can you give our listeners and readers some insight into your background, where you...
Human centricity: That’s what excites Andre Kaiser, Marketing Director at Commerzbank, most about customer experience (CX). “Customer centricity is a buzzword; we need to also have employee centricity,” said Kaiser during the Xperience 2022 opening customer keynote panel. The term ...
Today’s companies are constantly flooded with loads of valuable data, and proper analysis of such data is essential for better strategic decision-making and process improvements. Real-time analytics and elevated CX directly impacts higher brand preference, revenue and cost improvements, and...